What is a No-Follow Link?
- Written by Luis Posselt
Today I have a simple explanation of what No-Follow Links are.
Now if you have never been on the SEO World before, I will recommend you to read my post:
Before I even start this post I will like to tell you that a Link is a connection that you can create between two websites.
These links can be normally located inside Text or Pictures and you will need to use basic HTML Markup to create these connections.
Side Note: These days you won’t need to know HTML Markup to create links because you can use HTML Editors instead.
Here are some examples of links. Remember these links are creating a connection between two sites. In this case, these links create a connection between my site CMS Teachings Blog and the other websites that the link itself is pointing out.
Text Links Examples
Images Links Examples
This images link is pointing to http://www.google.com/
This link is pointing to http://www.twitter.com/
So as you can see links are just simple connections that point to different websites, but now what is a NoFollow Link?
The difference between a Normal Link and a NoFollow Link is that the NoFollow Link has a special HTML Markup inside that tells the Search Engines like Google to NOT FOLLOW the destination inside the link.
In this case let’s go back to the example from above:
Google Website - This link is pointing to http://www.google.com/
If we analyze the initial HTML Markup from that link, the code will look like the text below.
NORMAL LINK – HTML MARKUP
<a href="http://www.google.com/" target="_blank">Google Website</a>
However if you add the NoFollow Value to the attribute rel, your markup will look like below.
NOFOLLOW LINK – HTML MARKUP
<a href="http://www.google.com/" target="_blank" rel="nofollow">Google Website</a>
As you can see the only difference is the following attribute rel="nofollow" which tells the Search Engines that they cannot follow the destination inside the link.
At the same time there are special values that tell the Search Engines to FOLLOW the links and those kinds of links are called DoFollow Links but if you want to know more about those kinds of links click on the link below.
Now people will tell that DoFollow Links are better than NoFollow Links but in my personal experience and opinion both of them are good and that’s why I prepare a special blog post for you.
Are No-Follow Links Irrelevant?
So guys just as a quick summary a NoFollow Link will be a link that the Search Engines won’t follow.
In other words they won't visit the destination inside the link. As a consequence some SEO benefits won’t be transferred to the website that the link is pointing.
Normally one of the mayor benefits that a website can get from a DoFollow Link is Google Page Rank.
If you don’t know what Google Page Rank is, click on the link below.
So guys that’s it for me and if you have any suggestions just use the comments the below.